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Coloring Lives

We believe in giving back through our #coloringlives philosophy. Our corporate spirit centers around improving brain health and using our power to make that happen. To date, we have given over 1 million dollars to charity, and when we get a retail distribution of the new line we plan to do a lot more.

Our capstone project Hopeful Minds, through nonprofit partner iFred, is teaching Hope around the world for free. Did you know? Higher hope is associated with better academic performance, less stress, increased productivity, quality leadership, resilience, lower anxiety, better social connection, and less loneliness. Check out their free Hope training on 7 Cups, and earn your Hope badge. Also consider bringing their free Hopeful Minds program to your school, community, club, or church.

Check out some other projects and communities we have supported:


Cash donation of $2,500 to The Creative Coalition.

Supported a 2014 online campaign to raise awareness and cash donation to the American Heart Association.

Supported an online campaign to raise awareness and cash donation.

Created cause marketing campaign, funded new Hopeful Minds initiative, donated marketing design and support, and gave cash support.


Supported the Cancer Center through product donations, a breast cancer survivor lighting event, marketing materials support and cash donation.

Product donation to raise awareness for breast cancer, and cash donation.

Product Donations.

Sponsored the 2011 Light Maryland Pink Campaign with product and a cash donation.

Product Donations and cash donations.

Donation to laughter yoga for depression program.

Donation to Art Therapy Center.

Cash Donation of $10,000 for Clinton Global Initiative.


Cash donation and product donation to support eating disorder advocacy, treatment and recovery.

Sponsored the 2013 Light it Up Blue for Autism Chicagoland Chapter Campaign with products and a cash donation of $2,500.

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